รายละเอียดงาน
We are seeking a proactive, deal-focused Business Development Executive – B2B & Group Sales to drive revenue growth, expand strategic corporate and government partnerships, and secure high-value group business across our hotel properties. In this role, your primary objective will be identifying new business opportunities, negotiating commercial agreements, and managing relationships across corporate accounts, government agencies, conference organizers, travel agencies, and tour operators.
As an individual contributor reporting directly to leadership, you will combine outbound business development with macro-level rate strategy and contract negotiations to maximize overall property revenue.
Key Responsibilities
1. B2B Sales, Account Acquisition & Partner Contracting (Primary Focus)
Account Acquisition: Proactively prospect, cold outreach, negotiate, and close contract agreements with corporate clients, government organizations, conference/event organizers, tour operators (FIT/Group), and travel agencies.
Corporate & Government Outreach: Build and manage relationships with corporate travel managers, event planners, and government procurement channels to secure long-term room blocks and per-diem agreements.
Group, MICE & Event Sales: Handle end-to-end inbound and outbound inquiries for conference groups, corporate retreats, government delegations, weddings, and long-stay requests from initial proposal through to contract execution.
Contract Management: Develop seasonal contracting rate sheets, allotment agreements, corporate preferred rates, and special promotional packages for offline distribution partners.
Relationship Management: Maintain an active B2B database, conduct client site inspections and face-to-face or virtual sales meetings, and cultivate long-term partner relationships to ensure repeat business.
2. Strategic Revenue Planning & Alignment
Rate Structure Design: Define annual contract rates, corporate preferred pricing, seasonal tiers, and promotional frameworks in collaboration with management.
E-Commerce Alignment: Provide strategic rate directives and seasonal promotional guidelines to the E-Commerce Specialist, who executes daily pricing adjustments across online channels.
Market Intelligence: Monitor competitor contracting terms, inclusions, and B2B pricing strategies to ensure our commercial packages remain competitive in the Phuket market.
3. Performance Tracking & Pipeline Reporting
Account Performance Analysis: Track production, room-night pickup, and revenue yield from contracted B2B partners, corporate accounts, and government blocks.
Sales Pipeline Management: Maintain a structured pipeline of active corporate leads, RFP submissions, and pending group quotes to hit monthly and quarterly sales targets.
Management Reporting: Prepare regular summaries on sales pipelines, account production, agent feedback, and market trends for management review.